Companies

Potentia was attracted to Ascender’s strong proprietary software offering, pan-Asian service delivery footprint and the fact it has successfully provided mission-critical services to its blue-chip client base over the last 30 years.

Potentia’s investment thesis is centred around backing Ascender to grow organically (given the large total addressable market it addresses) by investing in its technology and service footprint and adding to Ascender’s client offering through strategic acquisitions.

Micromine know that the mine of the future will be safer, more productive and more profitable than today, believing that data will drive this transformation.  Micromine’s vision is that the company’s suite of products will turn that data into insights – insights that drive decisions that enable their clients to be world leaders. 

Through its offices in 18 of the world’s mining capitals, Micromine has a true global reach and is a great example of an Australian business taking on the world.

Potentia was attracted to Micromine’s strong global market position and highly loyal customer base, with long term relationships across a diversified set of customers spanning the full mining lifecycle.  Micromine has a strong in-house software development team and has invested significantly in its proprietary software platforms and IP.

Potentia is excited about the opportunity to work with management to leverage the existing platform and continue to expand Micromine’s customer, geographic and product footprint.

In pursuit of this vision Linkly has set the industry standard for secure and flexible payment integrations. Their middleware solutions, which allow payment terminals to securely communicate with over 500 different types of Point of Sale software, power more than 200,000 terminals and over two billion transactions annually. We think this is pretty impressive for a local Australian business operating in a global category.

Potentia was attracted to the bold vision set by Linkly’s management and believe the partnership between our firms uniquely positions Linkly to capture more of the payments value chain moving forward. Our capital and investment team actively support Linkly’s rich M&A pipeline while our operating partners are supporting several key business initiatives previously identified by Linkly.

Potentia’s investment thesis was built upon Linkly’s compelling product roadmap and business plan which includes expansion of their App Hub, that offers merchants seamless, direct access to new payment options such as Alipay and WeChat Pay without any additional integration work. The company’s products and services are used by all the major Australian banks and the majority of Australian retailers such as Woolworths, David Jones, Myer, JB Hi-Fi and Bunnings.

Formed in 2006 through the merger of market leading brands SEQTA and Synergetic, and the 2020 acquisition of Double First Ltd, Education Horizons brings together some of the world’s best school support products across all areas of administration, finance, accounting, parent engagement, plant property and equipment management, teaching, student learning and distance education.

Potentia were attracted to Education Horizon’s broad market footprint, high customer retention, international growth ambitions and bold product platform strategy.  Additionally, Potentia continues to believe in the strong education sector tailwinds driven by growing demand for quality education services coupled with increasing adoption of technology across the education ecosystem.

CompliSpace’s core product, CompliSpace One, empowers clients to navigate the complex web of laws, regulations and guidance notes relevant to their industry, in a practical manner.

Compliance is a necessity in all industries and is expected to become even more of a focus area for multiple stakeholders that require greater transparency and real-time access to data. CompliSpace has a strong presence in the independent K-12 education sector and is commencing its entry into the aged care industry.

CompliSpace’s scalability, historical success in providing solutions for education providers, as well as the sizeable opportunity in the aged care sector, represent an exciting opportunity for Potentia.

Commerce Vision is Australia’s leading provider of B2B and B2C eCommerce platforms for mid-market companies, with a specialisation in wholesale, manufacturing and distribution. Counting clients such as Kincrome, OfficeMax and House, Commerce Vision’s platform enables over $1.5bn of eCommerce transactions every year.

Commerce Vision was founded in Brisbane in 2001 and over the past 20 years has developed a deep understanding of the requirements of B2B eCommerce, and now features market-leading ‘out-of-the-box’ functionality. The Commerce Vision platform enables customers to rapidly and simply establish online channels to transact with their existing customer base, as well as supporting digital marketing channels to expand their reach both in Australia and overseas.

Potentia was attracted to Commerce Vision’s high-quality team and product which has helped the company to establish and maintain long duration customer relationships, some of which stretch up to twenty years. Potentia believes there is an exciting opportunity to assist the business to ramp-up its sales and marketing effort, along with supporting the ongoing development of the core technology platforms.

NewBook is a leading booking and property management system provider to the accommodation industry, serving over 1,600 businesses in 52 countries.

Founded in 2010, NewBook has scaled over the past 11 years into a global market leader supporting major clients in Australia such as Ingenia Communities, NRMA Parks and Resorts and Tasman Tourism.  In 2019 NewBook opened offices in California and in late 2020 began providing booking engine services to Equity Lifestyle Properties, one of the world’s largest owner/operators of RV parks and campgrounds. NewBook’s award-winning cloud platform has been designed from the ground-up to help accommodation operators grow revenues, increase direct reservations, streamline operations and enhance guest experiences.

Potentia was attracted to NewBook’s high quality team, industry leading and innovative software, market leading brand, and strong growth profile. Potentia plans to back the NewBook team in accelerating NewBook’s growth trajectory in its local and international markets by investing in the business’ continued software development, customer support and go-to-market capabilities.